Email marketing is the process of sending emails to a large group, for promoting products and services. It has become the most successful method to encourage people to buy a product or read contents. It’s increased importance made business firms to spend a considerable portion of their marketing budget on email marketing tools and services.
Now web traffic experts and SEO specialists advise us to concentrate more on email marketing and building lists for the campaigns. Collect subscriber emails, create campaigns, schedule them for the peak time to get maximum exposure, track user clicks, customize the plans and wait for the results.
Do you know which email marketing service is the best? In this post, we handpicked 7 best email marketing tools & software after analyzing them in detail.
1. MailChimp
MailChimp is the leading email marketing solution with over 5 million monthly users. It was founded in 2001 as a premium service and added a freemium option in 2009. In several ways, it allows you to customize the campaigns and add a personal touch to them.
MailChimp is integrated with hundreds of apps that you already use like Google, Facebook, Twitter, SalesForce, Shopify, WooCommerce and so on. It gives a significant contribution to your business by reducing your marketing efforts and automating the campaigns.
✓ Flexible design
✓ Google, Facebook, and Instagram ad campaigns
✓ Marketing automation
✓ In-depth analytics
✓ Image library, unlimited emails, email templates, email designer, Google Analytics, custom sign-up forms and multi-user accounts
✓ Mobile apps
✓ Payment by credit cards, PayPal, and direct debit (in selected countries)
✓ Customer support by chat (paid)
✓ No money back guarantee
Read more about email marketing services in this blog post